A brand and content workshop for people who want to win on social.
Hosted by Stanley Henry , Jony Lee & Josh Kessel
From the team behind The Attention Seeker & Josh from Marketing
3.2M+ followers.
100M+ views a month.
And the creative team behind viral content forsome of Australasia’s biggest brands.
You’ve got ideas. You’ve got opinions. But your content? Still stuck in your Notes app.
Most marketing advice is stuck in 2017.
This isn’t one of those conferences where you get inspired but leave with nothing practical.
This is a work-on-your-business sprint.
In just over 24 hours, you’ll walk away with a complete social media strategy, a content system you can actually stick to, and a brand voice people won’t forget.
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One full day (Friday) of hands-on strategy and content planning
Optional dinner Friday night to connect deeper with the group and hosts
Optional execution session Saturday morning to start putting your plan into action
Hosted by Stanley and Jony, creative leaders at The Attention Seeker
Real stories, real frameworks, real brand wins, no theory-only fluff
Built by the strategist, the creative, and the creator.
Stanley Henry
Founder of The Attention Seeker. Strategy guy. Helps you stop winging it and start building something people actually care about.
JonyLee
Creative director. The storytelling + structure brain. The reason your content finally makes sense.
Josh Kessel
TikTok’s favourite marketing employee. Creator, strategist, and the reason 40,000 marketers have said “this is too real.” He brings the POV of someone who knows what makes content feel human and what dies in drafts.
How to build a content-first social media strategy from scratch
How to design your own “Social TV Show” a repeatable format your audience will love
The difference between Service Content (story, lore, value) and Acquisition Content (viral, follower growth)
How to plan, script, and publish content that makes people stop scrolling
Our viral formulas, attention tactics, and creative process all laid bare
Friday (Workshop Day)
🕗 8:00 AM — Arrival & Welcome
🧠 9:00 AM — Brand Strategy Sprint
🎬 12:00 PM — Content Format Workshop
🛠 3:00 PM — Creative Jam
🍝 7:00 PM — Optional Dinner
🧠 Sat 8AM — Execution Sprint (Optional)
- Dates: 22nd & 23rd August
- Where: Sydney CBD (Venue TBC)
- Time: Friday 8AM-6PM (Dinner ~7:00PM), Saturday 8AM-1PM (optional)
- Only 12 spots available - this will sell out
PRICING
- $3,000 per individual (Business Couples/Co-Founders +$500)
- $4,900 per team of up to 5 people (must be from the same company)
- Small business owners who want to scale attention
- In-house marketing teams who want a proven framework
- Creatives and strategists who want to level up their social chops
- Anyone sick of being invisible on social media
WHY US?
We built a global agency off the back of our own content.
We’re not theorists.
We’re in the trenches, daily.
Buildingbrands, chasing views, and generating leads through content that works.
And we’re bringing our exact playbook to the room.
Want to get seen?
Want your brand to grow?
Want people to actually care?
Let’s build your content engine together.
Got questions?
Contact Jony at jony@theattentionseeker to get all the answers you need.
The Organic Social Content Agency
19 Mackelvie Street, Grey Lynn,
Tāmaki Makaurau, Aotearoa
West Village, Manhattan,
New York, United States